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Clicking this button will automatically add this to your order at the cost of Original price was: $220 USD.$75 USDCurrent price is: $75 USD.
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Profitable Pricing Formula
Price your digital product with total clarity and confidence – so that it communicates value, attracts the best customers, and is sustainably profitable for years to come
Digital product pricing isn’t like pricing physical products or services – it’s complex, confusing, and convoluted.
That’s why I made my own consistent, clear formula for pricing digital products that removes the guesswork (and those pesky mindset gremlins that tell you to underprice, they suck) and nails the perfect pricing (for the best sales + profitability) every. damn. time.
If you wanna start selling digital products that crush sales like nobody’s business, your pricing has to be on point
– this course has you covered.

You’ve created a digital product you’re stoked about and you KNOW it’s great. But then you realized… Oh sh*t, what price am I going to put on it?
Instead of agonizing over the details, filling notebooks with numbers, justification, and tears, and being too paralyzed to move forward – you remember the Profitable Pricing Formula.
You flip open the Profitable Pricing Calculator spreadsheet and input the numbers you learned about in the course. You breathe a sigh of relief.
You have a crystal clear pricing formula for this product that positions it correctly in the market and communicates the value so that your ideal customers don’t blink twice, they just buy – and that brings in sustainable, profitable income for you.
Digital product pricing is about as clear as the Nova Scotia coastline on a foggy day.
Unlike pricing for physical products and services, where you charge based on your materials and labour, digital products have no such guidelines.
You create them once and sell them over and over, infinitely.
They don’t have cost of materials, you don’t hold inventory, or have a physical space to pay for…
So just how do you price something like that?
Enter: Profitable Pricing Formula
Where physical and service-based business use cost-based pricing…
The Profitable Pricing Formula uses value-based pricing.
Instead of looking at what it costs us in money and time to create and maintain a digital product, we price based on what the product is worth to the customer.
This pricing approach creates an exchange where:
👉 Both the customer and the creator feel valued
👉 You attract the best customers to your business
👉 You get paid so that you feel fulfilled and motivated to keep showing up and maintaining the product long-term.
Most digital products get abandoned because they don’t sell or don’t provide the creator with enough income to make it worth it - that won’t be you, not with the Profitable Pricing Formula.
Say hello to…
Profitable Pricing Formula
Price your digital product with total clarity and confidence – so that it communicates value, attracts the best customers, and is sustainably profitable for years to come

You'll gain immediate access to…

VIDEO Lesson
Get total clarity on why and how pricing for digital products is different so you feel totally confident in setting your price
You’ll learn why pricing matters, the difference between cost-based and value-based pricing, how pricing affects how customers view the value of your product, and you’ll clearly understand the nuance of digital product pricing.

video LESSON
Discover value-based pricing and just what your digital product is worth to your ideal customers – so you’re clearly communicating its value and not undercutting yourself
You’ll deep dive into the impact your digital product has on customers’ lives, how it solves their problems or fulfills their desire, the tangible and intangible benefits it provides, and how to quantify all that in actual numbers.

video lesson
Find your pricing sweet spot for your particular type of digital product – so the pricing is super aligned and hits maximum value + profitability
Nail down your price positioning in the market (and so that it’s aligned with your idea customer), layer in value for premium pricing, and ensure that you’re pricing high enough to sustain your product long-term.

video lesson
Make buying decisions easy for your customers! With PPF’s pricing psychology, your customer will make swifter buying decisions with more confidence.
Selling = serving! If your customers are ambivalent and unsure, they won’t buy and you don’t be able to provide them with the benefits they could experience with your product.
Your PPF pricing will incorporate well-established psychological principles that make the value of your product more clear and the price feel like a no-brainer.

video lesson
You’ll avoid the biggest mistake digital product creators make that leads to resentment and product abandonment – underpricing.
Overcome the mindset blocks that plague so many creators and lead to underpricing. Instead, you’ll price with confidence, fully understand the value and impact of your digital product, and be able to respond appropriately if questions or comments about your pricing arise.
When you have confidence in your pricing, you’ll find the target audience for your digital product that’ll be scrambling to hit the “buy now” button.

VIDEO
Put it all together and establish your perfect pricing with the Profitable Pricing Calculator
There’s zero guesswork here – with the profitable pricing calculator, you’ll quantify the value of your digital product, layer in premium elements that increase value, and factor in market reality for your niche and customer base.
You’ll know exactly what the pricing for your digital product should be and can move forward and launch without a doubt in your mind that you nailed your pricing!
Get instant access to Profitable Pricing Formula with your order today for Original price was: $220 USD.$75 USDCurrent price is: $75 USD.!
OFFER NOT AVAILABLE ANYWHERE ELSE!
BONUS: Profitable Pricing Calculator Spreadsheet
VALUE: $67
FREE with Profitable Pricing Formula

It’ll automatically calculate your digital product price for you 🎉
Holy easy-mode batman! All you have to do is input your digital product features, premium factors, and market comparables and your perfect pricing will be automatically calculated for you, right down to the dollar.
ADD TO YOUR ORDER NOW and skip the trial & error - price correctly for maximum profitability and sales right out of the gate
YOURS TODAY FOR JUST Original price was: $220 USD.$75 USDCurrent price is: $75 USD.
**ONE-TIME OFFER** of Original price was: $220 USD.$75 USDCurrent price is: $75 USD.. Lifetime access. Money-back guarantee.
You might be thinking right now... “I don't even have a digital product yet, can't I just cross this bridge when I come to it?"
You could, and you could even just try to figure it out yourself. But here are two things that I’ve learned after 9 years in this digital product world…
1. Pricing correctly is critical to the success of your digital product. From communicating the value appropriately, to finding the right position in the market, avoiding underpricing or overpricing… It’s a risky game of trial and error that you don’t wanna go through.
2. No one else is talking about it! Pricing for digital products is complex and convoluted and no one seems to want to broach the subject. But as someone who spent years teaching something as complicated as product photography and distilling it down into a simple, straightforward process, making things clear and simple is my wheelhouse.
And that’s exactly what the Profitable Pricing Formula is. Clear. Straightfoward. So you can price your digital products with absolute confidence.

Just like with Digital Product Idea Refinery, I’m really confident you’re going to love this course.
But also just like DPIR, there is no risk in adding this to your order and joining today.
If you get inside and don’t feel like it’s the right fit for you, you can request a refund with 14 days of purchase.
Frequently Asked Questions
What if I have no clue what my digital product is going to be yet?
That’s okay! You’re purchasing this course along with Digital Product Idea Refinery. Once you go through that course, you’ll have a crystal clear concept for your digital product. Pricing is the natural next step.
What program do I need for the bonus spreadsheet?
The spreadsheet is a Google Sheet that you will be able to copy to your Google Drive and use as you wish.
How long do I have to complete the course?
You have lifetime access to PPF, so you can take as long as you need to complete the course (or zoom through it if you’re keen like that).
My digital product is [x,y,z] - is this course right for me?
Yes! PPF covers a wide variety of digital product types. It’s specifically designed to be applicable no matter what your digital product is and even includes a lesson on pricing for different types of digital products.
What if I have more questions about this course before I join?
We’d love to answer those questions for you! You can hit the speech bubble in the bottom right of your screen or send us an email via our contact form and we’ll get back to you asap.
ADD PROFITABLE PRICING FORMULA TO YOUR ORDER
THIS OFFER IS NOT AVAILABLE ANYWHERE ELSE
**ONE-TIME OFFER** of Original price was: $220 USD.$75 USDCurrent price is: $75 USD.. Lifetime access. Money-back guarantee.